Widda

Homegrown Identity to Trigger Memories Widda is a CBD-focused smoking shop based in Cagliari, Sardinia. The goal was to create a brand identity that felt local, fun, and relatable to a target audience aged 30–40. To build a stronger connection with its audience, the tone of voice was shaped using Sardinian “casteddaio” expressions and references […]

Wiredmark

Brand Identity to the Next Level Wiredmark is a UK-based marketing agency that needed a fresh and energizing new identity to reflect its growth. I created a new logo, visual style, and brand book, and designed a new website with content, animations, and social assets to boost its online presence and give the brand a […]